Do I need to give you my email?

No. The full templates are on the page, with copy and download controls.

What format is the download?

Each template downloads as a Markdown file with a .md extension. Open it in a text editor or import it into a document tool that supports Markdown.

Free templates

A starting point for your brand work.

Brand guidelines, competitive analysis, and brand audit templates. Read the whole document, copy it, or download the Markdown file. No email required.

Use the brand guidelines template

Templates

Choose the document you need.

Brand guidelines templateDocument your brand voice, visual identity, and usage rules.
Competitive analysis templateCompare competitors, record evidence, and identify gaps.
Brand audit templateReview your positioning, messaging, and visual consistency.

Questions

Using the templates.

Do I need to give you my email?: No. The full templates are on the page, with copy and download controls.
What format is the download?: Each template downloads as a Markdown file with a .md extension. Open it in a text editor or import it into a document tool that supports Markdown.