Silver by JinnPrivate beta

Motion, grounded in the same brain.

Silver runs the whole production: research, scripts, cast, compliance, render, all on your Brand DNA. Video that could only be yours.

Character Capsule references · casting stage · Rafael Torres (example cast)

Casting · Character Capsules

Your brand gets a cast, not a casting call.

A Character Capsule is a person on file: 80+ fields of voice, wardrobe, movement, and psychology, plus six standardized reference images. Flip through a real one. The same human holds across every scene, every asset, every campaign.

The same Casting system Vermeer shoots stills with. One cast, words to pictures to motion.

Rafael Torres31 · Male · Latino · Los AngelesCapsule · 84+ fields · Approved

6 / 6 standardized reference slots · anchors every render

Warm medium register, measured, calming

Voice profile fields keep delivery consistent across every read.

Scene: studioScene: at the wheelScene: workshop

Same capsule, three scenes. Casting locked; the render reads the references, not its mood.

The production

Point tools do one slice. This runs the whole production.

Research to render is one movement, every stage real and running today. The orb starts it; watch the lamps come up in order.

  1. 01Research

    Studies your Brand DNA, then what actually performs in your category.

    100,000+ videos · 5 layers
  2. 02Ideation briefs

    Three distinct directions, each with a pain point, tribe, and visual direction.

    3 briefs · 8 hooks each
  3. 03Hooks, scored

    Every hook scored on five strategist criteria; only the strongest advance.

    24 hooks · 5 criteria
  4. 04Scripts

    Multiple writers per approved hook; weighted ranking, rationale attached.

    multi-writer · ranked
  5. 05Compliance

    Regulatory, guardrails, voice, platform. Then a person signs off.

    4 checks · human gate
  6. 06Casting

    Character Capsules hold your cast steady across every asset.

    80+ fields · 6 reference slots
  7. 07Render

    Seedance 2.0 renders today, with native audio and lip-sync.

    Seedance 2.0
  8. 08QA + assembly

    A vision model judges every clip; weak takes re-roll. Captions and timeline follow.

    vision-judge · Shotstack
50+

Brand DNA fields drive video

a slice of your full record

45

product fields alongside them

ingredients, claims, pricing

Thirty seconds to see the pipeline run for your brand.

See it with your brandSee every stage

Before a frame renders

Same brief. Only one of them studied.

Sweep the frame. The left line is what any model opens with. The right one came out of the real run: pattern-matched against the category, scored on five criteria, and it kept the receipts.

The briefOpen the video for OLIPOP Vintage Cola.

Hook #1 · scored 94 of 100

"This tastes exactly like the cola I grew up drinking. But it's actually good for my gut?"

Scored on 5 criteria · brand fit 96 · nostalgia play

EXAMPLE · OLIPOP Vintage Cola · real pipeline output

Under the hood

Open any stage. There is a machine in there.

  • The hooks engine

    3 ideation briefs, 8 hooks each, scored on 5 criteria.

    Ideation brief 1 of 38 hooks generated

    Soda Nostalgia Without the Guilt

    Nostalgia PlayWellness MillennialsTikTok

    #1"This tastes exactly like the cola I grew up drinking. But it's actually good for my gut?"94STR95CLR92FIT96NOV90PLT94
    #2"I finally found a soda I don't have to hide from my kids."91STR90CLR94FIT92NOV88PLT91
    #3"I tried every healthy soda so you don't have to."89STR88CLR92FIT88NOV85PLT92

    3 briefs x 8 hooks · ranked across allApprove → scripts

  • The scripts room

    Multiple writers per hook; weighted ranking, rationale attached.

    Approved scripts · OLIPOP Vintage Cola4 scripts · ranked
    #1Taste Test Reaction94

    Strongest hook + nostalgia play + highest platform fit

    #2Storytime Confession91

    Authentic voice, ex-soda-addict angle, strong clarity

    #3Parent Confession91

    Family angle, relatable, high brand fit

    Hook · Problem · Solution · Proof · CTAApprove → casting

  • The compliance judges

    Four checks before production. The last one is a person.

    FTC / FDA ComplianceBrand GuardrailsBrand Voice AlignmentPlatform Compliance

    01Regulatory audit. Every script is reviewed against FTC and FDA guidelines. Flagged claims, required disclaimers, and compliance risks are caught before you see them.

    02Brand guardrails & voice. Scripts are checked against your Brand DNA: tone, vocabulary, positioning, banned terms. If it does not sound like you, it gets rewritten.

    03Platform compliance. Content is validated against platform-specific policies: ad rules, format requirements, and content restrictions for TikTok, Instagram, YouTube, and more.

    04Human sign-off. Only scripts that pass every automated check are presented for your review. Approve, edit, or regenerate. Nothing reaches production without a human decision.

  • Render, QA, assembly

    Seedance 2.0 renders; a vision model judges; Shotstack assembles.

    Rendering runs on Seedance 2.0, chosen for multi-reference cast consistency and native audio with lip-sync. More models land here when they are actually wired, not before.

    Every clip is judged by a vision model before you see it. Weak takes regenerate; the strongest take of each shot wins. Then captions, audio, and timeline assemble via Shotstack.

    Liam Hughes character reference card: nine frames of the same person across portrait, full body, expression, and action scenes, with color anchors and motion keywords
    What the render reads: Reference card · casting stage output · Paleo Pro (example brand) · 2026-07-06
    The chain

    Seedance 2.0 render → vision-judge QA → re-roll weak takes → Shotstack assembly

Straight answers

Three questions everyone asks.

Is this real, or a demo reel?

The pipeline runs today: research, briefs, hooks, scripts, compliance, casting, render. It is in private beta, and everything shown on this page is real output from that pipeline, stamped with where it came from.

When can I buy it?

It is in private beta and not self-serve yet. Request access and we will bring you into the first cohort as seats open.

What do I have to provide?

Your URL. The system extracts your Brand DNA and drives video from 50+ of its fields, alongside 45 product fields. No brief, no deck, no shot list.

The long answers, the named landscape, and beta terms live on Compare & pricing.

Private beta. First cohort forming; Silver runs your first production with you.

Apply for early access

Runs on the Jinn Brain.

Every Jinn product starts from your Brand DNA. Here, 50+ of its fields drive video: the voice your scripts keep, the claims compliance guards, the look your cast wears. Learn once. Apply everywhere.

Private beta
Silver

Your first production is the audition.

Request access and the pipeline runs for your brand: research, briefs, scripts, compliance, cast. You judge the output, not the promise.